Tuesday, November 12, 2013


If you have been watching television or surfing the internet lately, then you are very much aware of the calamity that has hit the Visayas of the Philippines. Typhoon Yolanda (international name: Haiyan), the strongest typhoon ever recorded, has left a tragic scene for the world to see. Homes have been demolished, families have been separated, and the wost, thousands of lives were lost. 

We need all the hands we could get. People are in desperate need of food and water. 

To all fashionistas out there, you too can help at the same time do something you really love - shopping! 

Frequently, the Philippine Red Cross receives clothing donations that are not exactly apt for calamity victims. And so, they have decided, together with Ariel and Downy, to launch a fashion fundraiser: AID COUTURE. 

They are going to publicly sell preloved items restored and renewed by the country's top stylists: Vicky Herrera, Happy Andrada, Paulo Castro, and Jujiin Samonte. 

This is to maximize funds that our country needs for present and future relief efforts. 

The event will be held on November 16-17 at Alabang Town Center. 

Check out their website at 

Your love for fashion can feed a nation. 

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